Upping the game at the Nairobi National Park
Posted Friday, October 30 2009 at 00:00
Nairobi National Park is many things to many people.
For some, it is an ideal recreation site.
For others, it is a vital source of pasture for their livestock.
For others yet, it is a vast expanse of land that can be developed for economic gain.
But for Kenya Wildlife Service (KWS), it is a major source of revenue with massive potential.
KWS is now looking to increase its revenues from this strategically located resource, situated a few minutes from the city centre.
In order to do so, it is rolling out a strategy to attract more visitors through species enrichment, establishing luxury camps building additional picnic sites.
Mr Michael Wanjau, the senior warden at the park, says that they are working towards increasing the number of visitors to the park in order to increase their revenues.
They are also eager to raise the level of visitor satisfaction.
“We are looking at growing our numbers and in order to do this, we are rolling out new attractions that will see the park provide recreational activities as well as the traditional game viewing,” he said.
He says, the goal is to increase revenues to Sh300 million a year.
Last year the park earned about Sh100 million, and this year, it hopes to earn Sh150 million.
The number of visitors to the park dropped by 1.2 per cent last year compared to the previous year due to a general slump in the tourism sector.
However, this drop in visitors was not as high as that experienced by other parks such as the Lake Nakuru National Park, Masai Mara and Tsavo East, traditionally some of the best performing resources in the country, which recorded revenue drops of over 50 per cent.