Politics and policy

World Cup visitors arriving to find Kenya in deep slumber

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Kenya's President Mwai Kibaki (L) and Prime Minister Raila Odinga (R) pose with the FIFA World Cup on its arrival at the Jomo Kenyatta airport in the Kenya's capital Nairobi. Photo/REUTERS

Kenya's President Mwai Kibaki (L) and Prime Minister Raila Odinga (R) pose with the FIFA World Cup on its arrival at the Jomo Kenyatta airport in the Kenya's capital Nairobi. Photo/REUTERS 

By Emmanuel Were  (email the author)
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Posted  Tuesday, February 9  2010 at  00:00

Cricket is another sport that has fallen from the highs of the yesteryears with the country unable to produce another performance equalling the semi-final appearance at the 2003 cricket world cup.

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Other sports such as basketball, motorcross, swimming, squash and boxing among others, remain in the periphery of public interest as they struggle to reach a national appeal.

“For now, such sports are spared the public scrutiny but if the interest were to grow in them they would have to improve their management,” says Richard Wanjohi, a sports marketing consultant.

“Constant intervention by a single individual shows weaknesses in the structures of organisations and people entrusted with such responsibilities... with all due respect to the Prime Minister,” he adds.

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