Corporate News
Wananchi raises the stakes in pay-TV market
Wananchi Online call centre operators. Wananchi is targeting homes and small offices in urban areas, providing a mix of internet, telephony and television services on a single cable. Photo/FREDRICK ONYANGO
Posted Monday, July 26 2010 at 00:00
Negotiations for a telenovela and a number of African soaps are far advanced along with US dramas and sitcoms. Nollywood and Riverwood movies crown the mix.
Hannelie Bekker, a South African who is credited for her work at South Africa’s SABC and Telkom Media willsteer the growth of the new division, “We will offer a varied and balanced channel lineup that covers a range of viewing interests, including entertainment, news, documentaries, movies and sports. The mix is designed to appeal to a broad audience; it provides both entertainment and knowledge, and represents value for time as well as value for money,” Ms Bekker said.
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