Taking online shopping to new level

Moses wears many hats; digital technology enthusiast and a digital blogger of note. To get to where he is now,  he has sold seafood to leading hotels in the Kenyan coast, was a restaurant supervisor at some point before jumping into the IT world. He has worked for Kenyaweb, Africa Online and 3Mice before starting Dotssavy, one of Kenya’s Web developers from his bedroom – literally. He was on the fringes when the IT world in Kenya  started expanding and he is glad he got onto the bandwagon.

Dealfish? Do you care to shed some light on this one?

This is a Pan-African online classifieds business. This is a start-up business and in one year we have grown to become Kenya’s leading online classifieds website as well as one of the top local websites.

I have just started operations in Uganda and Kenya is going live soon. It’s been exciting to get back into a start-up business and slowly see it coming together. I enjoy working in Internet start-ups.

What are the operations of Dealfish and why is it unique?

For one, the business is part of MIH, which is one of the largest holding companies for Internet ventures in global emerging markets.

Dealfish is an online classifieds business with Pan-African ambitions. Our website works on mobile phones and computers. We moderate all listings to minimise the risk of fraud and we have a team that offers customer support, data entry and training. We aggregate content from all sources to ensure that we are the only place you need to go to get that great deal.

We are well funded with a long-term business approach. We are free to use for all buyers and sellers no matter how big or small they are.

Is this market ready for you?

Dealfish may have come to the market a little early and we know this. However, we are coming in early because we want to become a market leader from day one. This is something we have already achieved.

However, a big challenge is that online classifieds is  a relatively new concept in Africa unlike the rest of the world. We are essentially creating a whole new market for our services.

People are learning from using our web site everyday and we are changing habits as well as  getting more and more people to embrace online classifieds.

We think the market is getting more receptive every day.

What do you do for fun?

I like the occasional cold beer. I also love spending time with my family.