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Huawei eyes middle-range smartphone buyers with P10 Lite Kenya launch

Huawei handsets at an outlet in Nairobi. PHOTO | DIANA NGILA
Huawei handsets at an outlet in Nairobi. PHOTO | DIANA NGILA 

Chinese smartphone maker Huawei on Thursday last week launched its Huawei P10 Lite smartphone in Kenya targeting mid-market segment as it seeks to aggressively push for an increasedshare of the local smartphone market.

The launch comes barely months after Huawei unveiled GR3 2017 and Huawei GR5 2017 smartphone models.

In the past few months, the company has also launched into the Kenyan market Huawei P9, Huawei P10, Huawei P10 plus and Huawei Mate 9.

Huawei Mobile Kenya country director Derek Du said the introduction of the new P series phone was out of extensive market research in line with Huawei’s global strategy to manufacture products that integrate humanity and technology.

“Our products are geared at creating a worthwhile and unique experience for our customers seamlessly incorporating the latest technology and human elements to provide relevant solutions for our smartphone users in the market,” he said.

Unlike the other phones in P series, Huawei P10 Plus, which retails at Sh34,999, is smaller in size.

It boasts the latest fast charging technology with a 3,000mAh battery capacity that takes the phone about 100 minutes to fully charge.

The phone also comes with a high-performance Kirin 658 Chipset, 4GB RAM and EMUI 5.0 processor that presents fast and reliable performance.

Its other key specifications include a 12MP rear and 8MP front-facing camera.