New vehicle sales fall 22pc in first 10 months of the year

Sales could rise if Buy Kenya Build Kenya policy followed. file photo | nmg

What you need to know:

  • August was the worst performing with 723 units sold, followed by January at 757 and October (768 units).

Kenya sold 8,972 new vehicles between January and October representing a 22.21 per cent decline from 11,535 units in the comparable period last year.

The statistics released by Isuzu East Africa (IEA) came against the backdrop of prolonged political activity.

August was the worst performing with 723 units sold, followed by January at 757 and October (768 units).

The report says 56.7 per cent of Kenyans preferred buying completely built units compared to 43.3 per cent who settled for locally assembled units.

However, this could slightly change following entry of Renault and locally assembled VW Polo Vivo and Mobius 11 in the family and urban small cars’ market segment.
The most favoured models during the review period were light trucks where 2,410 units were sold compared to 3,185 last year.

Special Utility Vehicles sold 1,538 in the last 10 months indicating sustained interest in the category that disposed of 1,553 units last year. Double cabin trucks sold 1,255 units compared to last year’s 1,293 units.

IEA itself has so far sold 3,100 units, Toyota (1,866), Fuso (981), CMC (670), Tata (473), DT Dobie (433), Hino (248), Crown (321), Simba Colt (343) while others sold 537 units.

Motor industry analysts feel sale of locally assembled vehicles could rise if Kenya’s Buy Kenya Build Kenya policy is applied across board with the national and county government leading by example.

The policy could stimulate Kenya’s economy where public and private sector players would be forced to spend a large part of their budget on locally produced goods.
In export sales category, 278 units were sold out of which IEA sold 115 units.

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Note: The results are not exact but very close to the actual.