Data Hub

Beds occupancy - domestic vs foreign tourists

Domestic tourism in Kenya has been witnessing a steady growth in recent years, mainly attributed to local tourism initiatives such as #tembeakenya, and tax incentives by the government.

This has occurred even as foreign tourist numbers decline due to factors such as terrorism shocks and election jitters in the country.
The entry of the low-cost airline Jambojet in the airline industry, has also been a key player in boosting domestic tourism among Kenyans.