Innovation, expanding services and inclusion key for Kenyans to reap benefits of financial sector

A woman withdraws money from an M-Pesa outlet in Nyeri town. Mobile phone financial services have supported reduction in poverty. PHOTO | JOSEPH KANYI

What you need to know:

  • Building a sound consumer and data protection framework with evolving capabilities is critical.

New technologies have profoundly transformed societies the world over. In the last decade, we have witnessed an unprecedented upsurge of technology-driven innovations that are transforming Africa’s economic landscape.

Coupled with globalisation — the other significant trend of our time — these innovations offer immense possibilities for achieving inclusive economic growth, sustainable development, and poverty reduction.

The outcomes with respect to financial services in Kenya and the rest of sub-Saharan Africa have so far been astounding. In the words of Nelson Mandela, “It always seems impossible until it is done.”

This conference (on the future offinance held in the Netherlands) provides an excellent opportunity to reflect on Kenya’s journey of embracing innovative and disruptive technology as a tool for financial inclusion, and the challenges and opportunities that lie ahead.

An analogous example may be appropriate and illustrative. It is evident how profoundly Dutch Masters changed the art of painting, as their disruptive innovations challenged the existing paradigms and offered new possibilities that were previously unimaginable.

It is also significant that Rembrandt and Van Gogh absorbed studiously the methods of the time before launching their careers and developing their own innovative approaches.

Embracing this same spirit, let me first turn to a few considerations of the current setting. First, mobile phone technology has allowed Kenya to make substantial progress in financial inclusion.

There are some 38.3 million mobile phone subscribers in Kenya, a penetration rate of 89 per cent. In addition, the network of mobile money agents has grown significantly, from 527 agents in June 2007 to 164,465 in June 2016.

These factors have allowed access to formal financial services to expand from 26 per cent in 2006 to over 75 per cent currently.

Similar improvements in financial inclusion have been witnessed in other countries in the region — recently reported numbers are Mauritius at 88 per cent, South Africa at 83 per cent, Rwanda at 68 per cent, Tanzania at 57 per cent, Nigeria at 48 per cent, and the Democratic Republic of Congo at 36 per cent.

Second, compared to similarly-situated countries, Kenya has a relatively small gender gap of about seven per cent. Additionally, data from a large integrated banking and payments platform in Kenya indicates that 41 per cent of users are women.

However, 99 per cent of these women users are active users, whereas 59 per cent of users are men but only 77 per cent of them are active users.

Similarly, women account for 58 per cent of the number of transactions and 51 per cent of transaction value. Astonishingly, women account for 82 per cent of total savings.

The Groupe Speciale Mobile Association (GSMA) study attributes the small gender gap in Kenya to the success of mobile money, which provides women and their families a distinct reason to own and use a mobile phone.

The study ranked Kenya’s women among the most connected in the world. In contrast, there is a sizeable gender gap in mobile phone ownership and usage in low and middle income countries.

There is evidence to suggest that women in those countries are on average 14 per cent less likely to own a mobile phone than men.

For instance, gender gaps in Mexico and Egypt are six per cent and two per cent respectively, and reported at 41 per cent in Niger and 21 per cent in Jordan.

The study noted that countries with higher per capita GDP generally have smaller gender gaps in mobile phone ownership. Jordan, however, is a middle-income country whose high gender gap is likely due to the social barriers women face relative to their male counterparts.

More generally, successfully targeting women would not only advance women’s digital and financial inclusion, but also deliver significant socio-economic benefits to families and households.

Third, mobile phone financial services have supported reduction in poverty. Significantly, low-income households and vulnerable groups have created their own social networks which have enabled them to diversify risk within their social pools, and thereby also enhanced their resilience to unexpected negative shocks.

Mobile money appears to increase the number of active participants and effective size of risk-sharing networks, without increasing information, monitoring, and commitment costs.

Another study has correlated improved access to mobile phones with living standards, which in turn is one of the dimensions of poverty.

Fourth, the expansion of financial services to small and medium-sized enterprises (SMEs) has been weak. This is in contrast to the remarkable increase in micro-lending to microenterprises.

This is of concern as, micro- small- and medium-sized enterprises (MSMEs) account for about 90 percent of business enterprises in sub-Saharan Africa, they account for about a third of GDP and contribute about 45 per cent of employment and job creation.

Studies from various African countries have established the key impediments to SME financing to include: their perceived high-risk profile, information asymmetry, and lack of traditional collateral.

To protect themselves against default, financial institutions place onerous requirements on SMEs including proof of regular income, collateral, and a long credit history.

While the gains over the last few years are remarkable, the question at hand is how to sustainably expand digital financial services beyond the basic services of money transfer, savings, and micro-credit.

With innovation, is it possible to unbundle financial services into their core elements and functions, from settling payments to risk management, from maturity transformation and intermediation to capital allocation?

How will the unique concerns of SMEs be addressed? What framework should be developed to ensure that benefits of financial inclusion are sustainable and distributed equitably?

How should the regulator react in the face of the shifts that may occur? Clearly, substantial work remains, and in the words of Rembrandt, “Practice what you know, and it will help to make clear what now you do not know.”

I offer some reflections on the way forward:

• It is important that innovators and financial service providers listen and understand the concerns of their prospective customers. This will generate a wider range of appropriately-designed financial products, based on customers’ diverse needs and characteristics.

These services will also need to be affordable by low-income households and vulnerable groups, and the consumers should also benefit from reduced marginal cost of additional digital financial services, as provided by the underlying technologies.

Going back to the example of art, the benefits of the artists’ innovations would be felt more widely if more people can see and enjoy these masterpieces.

• In light of the successes in improving financial inclusion, more attention should be given to expanding financial services in the lagging areas. Of particular importance is the extension of financial services to SMEs, women, and those living on $2-5 per day (the cusp group).

The latter group of consumers represents 23 per cent of the population in sub-Saharan Africa, comprising economically active persons in both the formal and informal sectors who lack meaningful assets and remain vulnerable.

As an example of such targeted financial services, Kenya will allow the public to purchase government securities through their mobile phone money transfer services, with a minimum investment amount of Sh3,000 ($30).

This will be transformational — in addition to promoting financial inclusion, it will strengthen the population’s savings culture and ultimately lead to an increase in national savings.

• Standardisation of technologies will likely yield benefits in the short term, but this should not be allowed to stifle the emergence of new technology.

Technological standards support the production process and market penetration of products, and thereby has a significant effect on innovation, productivity, and market structure.

However, coupled with dominant leaders in the industry, this would increase considerably switching costs and network effects, and conflicting with the long-term objective of greater market access with evolving technology.

Hidden risks

• Innovations need to deal adequately with the risks arising from these financial services. The most significant risks currently relate to cybercrime and data privacy, even as customers navigate a landscape strewn with hidden risks.

A number of other consumer protection concerns have also emerged, including: the lack of safeguards for funds held by non-prudentially regulated providers; limited disclosure of fees, terms and conditions; insufficient agent liquidity; irresponsible lending through the digital channels; and unclear or limited recourse in case of disagreement with the provider.

What is clear is that building a sound consumer and data protection framework with evolving capabilities is critical.

Before I conclude, a few words are in order about the role of regulators in the sector. It is essential that they ensure the innovations in the financial sector are conducted safely, that is, without jeopardising financial stability or consumers.

This requires that regulators remain knowledgeable of the new and emerging technologies, in addition to being nimble so as to provide timely guidance.

Given the unknown risks with these innovations, a pilot “test and learn” approach may be adopted, and through which the necessary safeguards are applied to mitigate the potential risks.

This approach worked for us at the Central Bank of Kenya when we took the initial steps with mobile money services.

As regulatory perimeters become blurred, financial sector regulators must establish links with other regulators, governments, private sector, and other stakeholders. In this complex scenario, consumers will become more vulnerable and will rely on the regulators to protect them.

Regulators will also need to guide the maintenance of sound governance and practices at all levels. In closing, I want to underscore that a great deal of innovation and innovative thinking is needed to ensure that the benefits from greater financial inclusion are fully realised.

There are risks, but in the words of Van Gogh, “The fishermen know that the sea is dangerous and the storm terrible, but they have never found these dangers sufficient reason for remaining ashore.”

This was a presentation made by Dr Njoroge, the Governor of the Central Bank of Kenya, at the Future of Finance conference held in the Netherlands. The event was organised by the Dutch Development Bank.

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