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CA rolls out address system to boost e-commerce

Communications Authority of Kenya (CA) director-general Francis Wangusi. PHOTO | SALATON NJAU
Communications Authority of Kenya (CA) director-general Francis Wangusi. PHOTO | SALATON NJAU 

The Communications Authority of Kenya (CA) has started a process to have a nation-wide numbering and addressing system to boost the uptake of e-commerce and improve service delivery.

Most homes and small businesses lack proper addresses, slowing down the growth of e-commerce that relies on timely and efficient delivery of goods to customers making orders online of through telephone calls.

Players in the delivery and e-commerce space, including Jumia and OLX, have concentrated their operations in major towns with more detailed street and building addresses.

“Many countries that have successfully deployed national addressing systems posit a strong correlation between physical addressing and growth of e-commerce,” Francis Wangusi, the CA director- general said.