Indian multinational electrical equipment company Havells India has launched a high-stakes legal battle against a Kenyan trader and e-commerce platform Jiji Online Marketplace Kenya over the alleged sale of counterfeit electrical goods bearing its trademark.
The lawsuit filed in a Nairobi' court spotlights growing concerns about e-commerce platforms' liability in Kenya's booming digital marketplace, where counterfeit goods now account for 20 percent of online sales, according to official data.
