SK Macharia’s PSV insurer topples Ruto-linked firm

Royal Media Services (RMS) Chairman and business mogul SK Macharia.

Photo credit: File | Nation Media Group

Directline Assurance has reclaimed its position as the top insurer of public service vehicles (PSVs), marking a comeback in a segment that has seen rivalry and shifting market shares over the past two years.

Fresh data from the Insurance Regulatory Authority (IRA) for the first quarter of 2026 shows Directline accounted for Sh610.16 million or 62.11 percent of the Sh982.41 million premium income booked under motor commercial PSV class of insurance that mostly covers matatus.

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Note: The results are not exact but very close to the actual.