NCBA-owned mobile lending platform M-Shwari tops the list of digital lenders controlling 34 percent market share, according to disclosures from the Competition Authority of Kenya (CAK).
The regulator’s data shows M-Shwari is followed by Fuliza at 25 percent, KCB M-Pesa at 15 per cent, Tala at 13 per cent, Branch at nine percent and others at four percent.
