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M-Kesho heralds a new dawn for e-commerce
The newly launched M-Kesho will deepen uptake of mobile banking that has been adopted by some commercial banks. Photo/FREDRICK ONYANGO
The introduction of a seamless mobile bank account product by Equity Bank and Safaricom on Tuesday promises to open up electronic commerce -- and mobile commerce in particular -- to the mass market.
The service, dubbed M-Kesho, will allow users to perform basic banking transactions like deposits, withdrawals, loan applications, processing and reception right from their handsets.