Bread makers on spot over false product claims

Bread for sale. FILE PHOTO | NMG

Some bread makers have been hoodwinking consumers with misleading and false product information in a bid to increase sales, a probe by the Competition Authority of Kenya (CAK) has revealed.

While not disclosing the brands engaging in the malpractices, the regulator on Monday ordered all bakers to adhere to the Competition Act and other relevant standards.

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