It all started years back when Guy Brennan was seated with his mates in the garden knocking back drinks when he held up a bottle of gin and read the ingredients. All were from Africa.
“Why send these botanicals to Europe, make it there and then sell it here?” he asked his group. “Why can’t we make our own gin here in Africa?” Just like that, Procera gin was born, albeit out of a (slightly) drunken chutzpah.