Last week, I came across a Facebook video of a farmer in Kisii advertising fresh matoke. As the mother of a weaning baby, finding quality matoke has always been a challenge.
Like many Kenyans, I hesitated, wondering whether the seller was genuine. I took the chance anyway, and two days later my parcel arrived. It reminded me how technology is transforming markets while highlighting the need for ethical digital practices in an era of online scams.
