Let’s unlock opportunities in Kenya’s growing creative economy together

Five time NBA champion Ron Harper conducts a basketball clinics as part of celebration of the opening of new NBA Kenya office in Nairobi, Kenya on November 29, 2023.

Photo credit: File | Nation Media Group

Kenya’s creative economy is on the rise, and creative industries offer great potential for profitable collaboration with the US.

Over the past two years, Kenya has led Africa in venture capital investment per capita and become a regional leader in creative industries. American commercial enterprises can be part of Kenya’s journey to even greater economic expansion.

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