Tightening the noose on greenwashing

Greenwashing is a serious crime because it creates the illusion that more is being done to combat climate change than is the case, hampering anti-global warming efforts to the detriment of humanity. Unless they are unmasked, the culprits enjoy the reputational and financial rewards of the phony green sheen they have applied to their operations. 

Greenwashing can be subtle. For instance, a greenwasher may paint an incomplete picture of their ESG efforts by highlighting their investments in clean energy without disclosing that they have simultaneously ramped up their investments in brown energy.