Changing boda boda from a menace to opportunity

They are everywhere. They are always on the move. They are not held back by traffic. They are the passenger motorbikes better known here as ‘boda boda’ or simply ‘boda’.

Boda boda came in to fill a critical gap at a time there was limited infrastructure in many parts of Kenya. In 2003, the government zero rated import duty on motorcycles. The effect was that motorcycles became affordable to many who hitherto could only dream of owning one.