Firms ride on Internet growth to colonise new TV frontiers

Showmax Chief Executive Officer John Kotsaftis. file photo | nmg

The rapid penetration of Internet in Kenya is leading to a renaissance of sorts that could potentially drive non-adaptive traditional television broadcasters out of business.

Safaricom #ticker:SCOM , through their Home Internet business, are leading the new push to have as many homes as possible join the grid, effectively allowing Internet-based companies to colonise new frontiers in the country.

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