Redhouse media services firm feted for creativity

Media services company Redhouse has been feted for creativity in advertising at a global gala held in Maputo, Mozambique, last week.

Redhouse Advertising won a Silver award for its outdoor campaign for CfC Stanbic Bank on ‘‘Bridging Finance’’ and a Bronze medal for an anti-malarial TV campaign dubbed ‘‘Mbu Fake.’’

The AfriCannes awards are sponsored by TBWA Worldwide to reward creative excellence across its Pan-African agency network. Redhouse Advertising was affiliated to TBWA in November 2013.

“We are delighted at winning the two awards as a young agency outfit committed to creative excellence for its clients. This milestone underlines our ability to deliver world-class solutions to match our clients’ expectations,” said George Ojing, managing director at Redhouse Advertising.

Redhouse in March completed the acquisition of a majority stake in Media Edge Group, after it acquired the advertising unit of the company.

Redhouse and Media Edge had a combined turnover of Sh371 million at the time of the takeover deal, revealing the lucrative nature of Kenya’s media buying, public relations and advertising industry.

Koome Mwambia, founder of Redhouse, left Ogilvy East Africa where he was chief executive to take on his former employer with his own media firm.

Mr Mwambia hailed the achievement as testimony to his company’s commitment to serving a diverse client portfolio while delivering the best in creative output.

Redhouse chairman is Anthony Wahome whose business interests include crest International Schools, Linksoft Group of Companies and Rose of Sharon Academy. The Group plans to buy out the remaining Media Edge subsidiaries.