Safaricom bets on voice identity to rein in fraud

Customers at a Safaricom shop in Nakuru. FILE PHOTO | NMG

Listed telco Safaricom #ticker:SCOM has introduced voice biometric system aimed at reducing fraud and helping its customers to reduce cases of identity theft.

The system, dubbed Jitambulishe, will allow customers to access Safaricom services such as resetting M-Pesa PIN and PUK requests through a faster and less intrusive vetting process.

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