Our clarion call as local manufacturers on the importance of promoting local content to our country’s future has received yet another boost from the government’s recent directive on making Casual Friday’s, Made In Kenya Fridays.
As the largest procurement entity in the economy, Government has demonstrated leadership by implementing the local content policy with this move, therefore, promoting not only textile and apparel manufacturers but the whole fashion industry in Kenya – including microbusinesses such as seamstresses and tailors.