Medical insurer, AAR, which started operations in 1984 as a rescue and emergency services company before converting into an insurer in 2012, has been riding on technology such as artificial intelligence (AI) to repackage its products as it diversifies into other classes of insurance.
AAR Chief Executive Justine Kosgei spoke to the Business Daily on the significance of putting data and technology at the heart of the insurance business and what this means in the insurer’s journey to switching from one-size-fits-all products to customising products for individuals and businesses.
