How cash flow challenges dragged down businesses in 2024

A trader counting money at Muthurwa Market, Nairobi on June 12, 2024.

Photo credit: File | Nation Media Group

Businesses endured a sustained hit on sales for most of 2024 on lingering cash flow challenges, which prompted firms and households to cut back on expenditure in response to a softening economic environment.

Corporate executives in key economic sectors of the economy — agriculture, manufacturing, construction, wholesale and retail, and services — said they experienced a drop in demand for goods and services for about half of the year.

PAYE Tax Calculator

Note: The results are not exact but very close to the actual.