Japanese lifestyle brand Miniso has entered the Kenyan market, opening its first variety store at the Village Market while another one is planned at the Thika Road Mall (TRM).
Miniso opened the Village Market shop on December 22 as part of an ambitious global expansion plan. The company told the Business Daily that its store at TRM, where it steps into the space vacated by Woolworths, will open to the public on January 15.