Caller identification app Truecaller has signed a deal with online platform Yum Deliveries to enable consumers track their meal deliveries.
Through its Truecaller Priority product, the caller ID app will show all customer care and logistics related calls made by Yum and its partner restaurants.
“We are excited to have Yum on-board on Truecaller Priority. This will help Yum Deliveries complete more deliveries through increased call completion and pick-up rate by boosting their efficiency,” said Zakaria Hersi.
Truecaller Priority lets users know when it’s a relevant and important call made from a company – and not a spam call.
“The major E-commerce challenge companies face is logistics delivery issues and Yum deliveries are no exception. This results in bad user experience which translates to mounting overhead costs and challenges at managing customer support. With the onset of mobile E-commerce apps consumer convenience has been enhanced, but the logistical complications further increased,” said Yum General Manager Ronald Kaleu.
According to Truecaller, Every day, e-commerce companies lose millions of dollars due to delivery issues, which results in bad customer service.
