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How these Kenyan creatives mint millions from AI
Kenyan creatives are turning AI from a buzzword into a powerful income stream, using it to boost productivity, cut costs, and unlock new digital opportunities.
In studios, bedrooms, cafés, and even co-working spaces across Nairobi, the debate is no longer if content is human-made or AI-generated, but whether one can actually earn from the AI generated content. Kenyan creatives have discovered that artificial intelligence is not just a futuristic buzzword but a new revenue stream enabler.
By the time AI began to achieve widespread popularity in 2022 driven by the public release of generative AI tools such as ChatGPT, legendary Kenyan music producer Kevin Omondi, better known in music circles as Kevin Provoke, was already several laps ahead of the curve.
