In this new year have you considered embedding impact into your business model? If not, here are very interesting statistics derived from Havard Business School Online that may help you rethink your model.
Seventy percent of respondents feel that it is very important for businesses to make the world a better place. Seventy seven percent of consumers had rather buy from businesses committed to making the world a better place while seventy three percent of investors indicated that this influenced their investment decisions.