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Creative economy: War on content piracy a good safeguard for youth culture
The Partners Against Piracy (PAP) initiative has conducted over 150 raids, leading to the apprehension of more than 100 piracy suspects across Africa in the past years.
In Kenya today, media isn’t just entertainment—it’s the heartbeat of youth culture. It’s the Gengetone beat pulsing through TikTok dances, the graffiti on matatus turning public transport into a gallery, the viral YouTube skits that echo our humour, and the Showmax series that finally reflect our lives on screen.
For a generation raised online, content is currency. It’s how we express ourselves, connect, and dream.
