WhatsApp sticker: Can you sue if someone uses your image?

Legal remedies are available. Individuals can lodge complaints with the Office of the Data Protection Commissioner (ODPC), which can issue enforcement or penalty notices, order compensation, or demand removal of offending content.

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It usually starts as banter. A friend screenshots your selfie, trims it into a sticker, and suddenly your face is popping up in WhatsApp chats you weren’t even part of. What may seem harmless fun can, however, raise serious questions about privacy, consent, and the law.

In Kenya, a person’s face is considered personal data under the Data Protection Act, 2019. “Processing personal data includes collection, storage, sharing, use, and publication,” explains Mary Audi, Senior Associate Advocate at Muri Mwaniki Thige & Kageni Advocates.

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