In the early 90s, Kijabe Street in Nairobi would not have been the most strategic spot for investors looking to set up businesses, especially enterprises with expensive goods retailing at Sh800,000 a piece.
It made headlines as one of the lanes with the highest crime rates in the city centre. In the last quarter of 1990, for instance, Moi Avenue, Kijabe Street, and three others were considered the most dangerous places in the Central Business District (CBD).