Kenyans turn to Instagram, YouTube to learn about wealth management

Susan Wanjiku, a personal finance coach and founder of The Legacy Hub ke during the interview at Nation Center on March 16, 2022. PHOTO | JEFF ANGOTE | NMG

When Susan Wanjiku started doing short videos on financial literacy on Instagram after the pandemic hit in April 2020, she had less than 1,500 followers. Now she has over 36,800 followers.

Her YouTube channel, also started seven months ago, attracted subscribers in thousands, with her first post being on retirement planning as early as 20s.

PAYE Tax Calculator

Note: The results are not exact but very close to the actual.