“If it works, it works”: CEOs on fear, faith and fresh starts in 2026

From left: Palmhouse Dairies Limited Executive Director Eric Kimani; Grace Murugi, Digital.AI founder; Claire Munene, AJUA Chief Experience Officer; and Dr Maxwel Okoth, founder of Ruai Family Hospital.

Photo credit: File | Nation Media Group

They say time passes ruthlessly. That eventually, everyone must kneel at the altar of Father Time, and account for the hours and minutes and seconds, and that no matter how much time one has, one will never have enough time with time. That isn’t necessarily a bad thing—or a good thing—it’s just a thing.

Everybody is trying to make every minute of the present last forever. Preserve every second. But 2025’s time is up, and BDLife went through its contact list and called up a few executives, to wish them a Happy New Year but also to find out: How was their last year? Did they keep the promises they made to themselves? What are they no longer chasing?

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Note: The results are not exact but very close to the actual.