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How buying, selling shares via M-Pesa works

A smartphone with the Safaricom M-pesa logo displayed on the screen on January 9, 2024. 

Photo credit: File | Nation Media Group
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By  Kepha Muiruri

Business Reporter

Nation Media Group

Safaricom, the Nairobi Securities Exchange (NSE) and Kestrel Capital launched Ziidi Trader on Tuesday, an innovation leveraging the M-Pesa ecosystem to ease buying and selling shares targeted at retail/individual investors.

What is Ziidi Trader?

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