M-Pesa-backed money market fund hits Sh2.85bn in pilot month

Safaricom launched its new money market fund dubbed Ziidi on January 21, 2025.

Photo credit: Francis Nderitu | Nation Media Group

Safaricom’s new money market fund (MMF) has pooled Sh2.85 billion since debuting the market in December last year, overshadowing the initial fund that was marred by partnership wrangles.

The telco announced Tuesday that it has now officially launched the new fund, dubbed Ziidi, after piloting it since December.

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