Equity Group significantly reduced interest rates on customer deposits to 3.3 percent in 2025 from 8 percent the previous year, leveraging lower funding costs to widen margins and boost profitability during the period.
Disclosures in the bank’s 2025 annual report show that term deposits grew by 4.6 percent, or Sh18.3 billion, to Sh416.05 billion, while non-interest and low-interest deposits rose by 3.5 percent, or Sh35.5 billion, to Sh1.04 trillion.