ICEA Lion eyes retail unit trust fund investors with online platform

ICEA Lion Asset Management business development general manager Elizabeth Irungu. --DIANA NGILA

ICEA Lion Group has launched an online platform that will give retail investors access to the company’s money market fund at a lower minimum initial investment.

The portal dubbed ICEA DigiTrust aims to attract low-income investors while drawing in more customers to the firm’s unit trust offering.

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