Festive spending fuels counterfeits surge

Hawkers enjoy a surge in business at Uhuru Park, Nairobi, on December 25, 2025, as thousands of city residents celebrate Christmas in the capital.

Photo credit: Wilfred Nyangaresi | Nation Media Group

The festive season is a time when Kenyans travel more, spend more, and buy more. The season is defined by generosity and urgency in equal measure.

Yet it is also the period when counterfeit goods find their easiest entry into the market—hidden behind discounts, speed, and the pressure to deliver joy quickly.

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