Nairobi must align trade with global trends to curb losing exports lustre

Workers at an apparel factory in Nairobi Industrial Area on December 13, 2023.  

Photo credit: File | Nation Media Group

The latest World Bank's Economic Update on Kenya reports that the country relies on a fixed basket of products, which has seen it lose market share in the European Union (EU) bloc.

Kenya lags behind Uganda, Tanzania and Ethiopia as far as export diversification and product mix are concerned. It is steadily losing market share in the EU–its main market for agricultural exports.

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Note: The results are not exact but very close to the actual.