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The multinational club of millionaires behind SportPesa

Southampton CEO Gareth Rogers (left) displays a club jersey with SportPesa logo with the betting firm’s chief executive, Ronald Karauri (second left), and chairman Paul Ndung’u. PHOTO | FILE

A club of local and international investors spanning three continents is behind the mobile phone-based sports betting platform SportPesa, whose fame touched a new peak with Monday’s signing of a £10 million (Sh1.321 billion) sponsorship deal with the English Premier League team Hull City.

In the club of deep-pocketed millionaires, whose ability to mint money has more than quadrupled with SportPesa’s runaway success, are an ex-Kenya Airways pilot, a shrewd Nairobi businessman, a female veteran of the gambling industry, three Bulgarians and an American businessman.

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