Kwese acquires stake in Malaysia-based iflix

From left, singer Wahu, Iflix content manager Linda Githige, Kenya country manager Paul Coogan and marketing manager East Africa Bernice Macharia during the launch of Iflix in the Kenya market last year. PHOTO | FILE

Pay TV company Kwese has acquired a stake in Malaysia-based subscription video on demand (SVoD) firm iflix.

The partnership between the two firms adds to the selection of online programming available, meaning subscribers will have diversified content on the platforms.

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