There's an easier way to go about things and that is for us to stop selling ourselves and start being valuable. Our value needs to be genuine and must come in advance of any promise of gain. Many who lack this information waste plenty of precious time "positioning" themselves instead of just getting down to the real work of becoming valuable based on their craft.
Being of service needs to be our default way of being with both strangers and those familiar to us. This invites people to like and trust us. With our likeability quotient increased, we influence others to naturally think of us when they encounter challenges that our services might solve. We gain the rare privilege of naturally attracting people, opportunities and rewards to ourselves.
