A coffee farmers union has come up with a four-year strategy that it hopes will get the ailing sub-sector out of bed. It comprises value chain monitoring, marketing, succession through youth training and research.
The plan is to be implemented with strategic partners that include the French government, Kenya Co-operative Coffee Exporters (KCCE), Kenya Coffee Research Institute and Murang’a County Government.
The French government is financing implementation of the plan with Sh140 million, KCCE takes charge of the marketing while Coffee Research is responsible for agronomy services.
Mugama Farmers’ Co-operative Union, an umbrella body covering 43 societies, says the plan is to involve growers at all stages of production and marketing.