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Easy Taxi opts out of Kenya, Africa after common investor leans towards rival Uber
Apart from exiting Africa, Easy Taxi has also exited Asia due to a fierce rivalry with Uber. PHOTO | FILE
Online cab operator Easy Taxi has opted out of the Kenyan market following a decision by one of its investors, American firm Goldman Sachs, to direct all its investments towards Uber.
The two rival taxi firms have Goldman Sachs as a common investor. Goldman Sachs apparently dropped Easy Taxi because it was competing with Uber, which is more profitable and has grip of the African market.
