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Malls outdo each other to attract clients, shoppers
The soon-to-be-opened Two Rivers Mall. Experts say Kenya’s mall culture is crossing the demand/supply equilibrium, and could soon suffer “market cannibalisation”. PHOTO | VINCENT ACHUKA
When you step into the soon-to-be-opened Two Rivers Mall in Ruaka, you will be forgiven for thinking you have left Kenya and entered a first world country.
And why not? You will be strolling on Sh17 billion worth of real estate, with more than 200 stores to shop from, spread over 700,000 square feet dotted with international brands like Swarovoski, Flormar, Vox, Colosseum Patisserie, Villeroy & Boch and Eugen Klein.
