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Redhouse buys advertising unit in multi-million deal
The buyout will see Esther Ngomeli (pictured), the founder and current managing director of Media Edge Interactive, pocket a significant amount of money and also acquire “significant equity” in Redhouse Group. Photo/FILE
Media services company Redhouse has acquired the advertising subsidiary of joint venture partner Media Edge Group in a multi-million shilling deal.
The move gives it more muscle to compete with market leader Scangroup.
