Sama to lay off 1,108 Nairobi staff after Meta ends deal

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Sama employees at work on August 9, 2023. 

Photo credit: File | Nation Media Group

Data annotation company Sama, which provides training data for artificial intelligence (AI) systems, has issued redundancy notices to 1,108 employees at its Nairobi office following the termination of a major contract by Meta.

The layoffs, set to take effect later this month, will largely affect workers attached to the discontinued workstream, underscoring the vulnerability of Kenya’s fast-growing outsourcing sector to shifts in global technology demand.

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