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How hobby of collecting tiny cars became big business
A selection of miniature die-cast model vehicles is displayed in protective cases at Diecast Kenya’s store in Bazaar Plaza, Nairobi, on June 24, 2026. The collection features classic, luxury, and sports car replicas showcased for collectors and enthusiasts. Bonface Bogita | Nation
When Brenda Jaramba’s husband began collecting die-cast miniature cars, it was nothing more than a hobby.
“My husband is a creative who loves collecting things,” says Brenda, who co-founded Diecast Kenya, a business specialising in die-cast miniature cars and accessories, with her husband.
