Jennifer Odera: The agripreneur on a mission to keep Kenya’s tea identity intact

Jennifer Odera, founder of T&Co, an online tea subscription business focused on loose tea sales and daily tea gift boxes on March 2, 2020.

Photo credit: File | Nation Media Group

Jennifer Odera passionately describes it as something that brings people together, connecting them across the globe. It is personal, it is cultural, and storytelling revolves around it. It is tea.

However, as a middle-level manager in the hospitality industry working across the Middle East, Europe, and America, she would attend the World Tea Expo every year and to her disappointment, though Kenyan tea featured prominently, it’s story remained largely untold.

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